Wildfox sun kissed collection SS17
Brand Watch

Wildfox is Sun Kissed for SS17

Wildfox new SS17 Collection is Spreading Some Sunshine

Wildfox ushers in the warm weather season with the launch of its brand spanking new Sun Kissed spring 2017 collection. The accompanying lookbook, ‘Sun-Kissed’, follows models Robin Marjolein and Victoria Germyn, on an 80’s inspired getaway complete with their Wildfox wardrobe. Featuring all the brand’s signature baggy beach sweaters (including cashmere blends) as well as graphic t-shirts and flowy trousers, these looks are perfect for a sunny holiday.

The good news is, we have just received our 1st delivery of the new range – we cant promise the sunshine, but we can promise the wildfox goodies!

The new range is a retro glam inspired collection, featuring all our fav styles from wildfox and the quirky slogans and graphics that we love so much about them. We have said it before about Wildfox – and we will say it again, its one of those brands which is timeless and seems to get better every season! There seems to be a slogan, or a graphic which everyone can relate to. A fashion brand literally made for us!

Best friends Kimberly Gordon and Emily Faulstich cofounded Wildfox in 2007, as they were inspired by their shared love for vintage tees and whimsical, feminine styles. These two qualities remain a key part of the brand ethos today. And the brand has grown ever since: while it started as small run of cheeky graphic Wildfox tees and loungewear, the label has expanded into equally playful and lighthearted ready – to – wear apparel and accessories as well. The quality of the product is second to none, infact we discussed this in a recent blog post.

We live in wildfox – literally! So very excited with our new delivery.

What are your favourite pieces from the new collection?

Here’s a link to the new wildfox ss17 collection online now >>

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